WPPI -What’s a commercial photographer doing at a wedding and portrait convention and trade show?  – St. George, Utah Commercial photographer

It’s been a busy time for me lately. Just back from a trip to a Texas I headed right back out of town to attend WPPI in Las Vegas, Nevada. What is a commercial photographer doing at a wedding and portrait convention and trade show? Well I have to admit that WPPI convention and educational resources don’t do much for me because it’s not designed to address my needs as a commercial photographer. But I do have a lot of fun hanging out with 10,000 other photographers and partying. The main reason I attend is the trade show. It’s great to see all of the latest and greatest gear, software and lighting equipment. I get to visit with the people who actually design my favorite software and products. I do have to be careful to not get too enthusiastic about the new products because lots of things are cool but don’t really add value to my business.

I attended several marketing classes and a drone class, while my daughter who is a boudoir photographer attended classes on posing, lighting and boudoir.  I try to bring someone new each year to help them expand their horizons and take advantage of this wonderful educational resource. Usually I bring one of my assistants or an intern. This year I brought a local gal who’s work I’ve been watching. She has oodles of creativity but I could see she needs to work on her technical skills. It was a lot of fun introducing her to WPPI. I wish she could have attended more more classes but I think by the time she left she had absorbed as much as she could in this short of a time.

If you are wanting to improve your portrait or wedding photography check out WPPI.

Resting my feet after a long day at the trade show in Las Vegas

Nikon d5 camera – deconstructed


Nikon Pro services gave free camera cleanings to NPS members. They also spoiled us with food & drinks when we dropped our cameras off , which was nice because a plain old bottled water was $4 at the convention center!

Vegas baby! (WPPI)

I went to WPPI last week. It’s the biggest photography convention in the U.S.. It was great to get to reconnect with some of my photographer friends. Levi Sim did a headshot of me at the trade show…I have yet to see it, but I’m sure he did a great job. He’s doing a neat series in honor of Steve Jobs. Check out Levi’s cool photo series at www.levisim.com.

I find the trade show very valuable for research. I especially love the chance to get to try out all of the “new toys” on the market. It saves me a fortune to get to try them out and talk to the reps before I buy. I also like having the chance to speak to my sales guys and gals at my favorite vendors. It’s nice to put a face to a voice & name. I feel like it’s important to stay up to date on the latest techniques and softwares. There’s no better way to get your answers than from the developer!

The entries into the print competition were amazing! The level of the work presented somehow always surpasses the past year..it’s remarkable!  I was excited to see our local photographers, Nick & Signe Adams leading a photo walk at WPPI! It shows that little ol’ St. George, does have some nationally recognized portrait & wedding photographers. Woohoo go Nick & Signe!!!

I made sure I made it to see Peter Hurley, Scott Kelby & Joe McNalley speak at the trade-show. I usually purchase a full pass and go to classes for 3 days straight. As a commercial photographer I don’t feel like the platform classes offered much for me so I skipped that part this year.  ( This was my 7th year in a row of attending WPPI.)

Peter Hurley is an amazing headshot photographer. His demonstration was very engaging.

If you are an aspiring wedding or portrait photographer you will find WPPI a valuable addition to your education so  check it out WPPI  2016 starts on February 15th next year. Buy your pass ahead of time and you can save $150!!!!  Continuing education is critical for a professional photographer,  you won’t regret it! I encourage all photographers to join a professional organization such as WPPI, PPA or ASMP, they are fantastic resources for professionals or aspiring photographers.